As a business owner, you’re juggling a lot of balls in the air on any given day. You’re responsible for maintaining a great staff, reaching new customers, setting a strict budget, and meeting lofty goals. When the world weighs on your shoulders, it can be intimidating to try and keep it all spinning effectively and…
Author: Dainton Howard
Pillars of Digital Marketing
Digital Marketing is expected to grow 19% to almost $130 billion this year, approximately 54% of total US ad spending. Year after year, traditional marketing in print and newspaper continue to slowly decline as spending continues to shift online. Digital Marketing offers unrivaled targeting capabilities, audience reach, and accessibility. Digital Marketing has now become an inevitable…
How Social Media Boosts SEO and Rankings
One of the greatest debates in the Internet marketing industry is exactly how social media affects search engine optimization and website rankings. Industry leader Search Engine Journal reports that there are many ways social media can boost your traffic – both directly and indirectly. Let’s start digging into some data proof from Google executives and my personal…