Social Media Audit
Few mediums are accounting for more growth in terms of 2012 marketing spend than social media. However, while most businesses and organizations are aware that they need a social media presence, not nearly enough know how to do it.
Webbed Marketing’s Social Media Audit will tell you exactly how to do it.
Social media strategies are difficult because they are as unique as each organization – and its customers, clients, patients, advocates, members, employees, partners and associates.
Thankfully, we have extensive experience dealing with an incredibly diverse body of organizations – from Fortune 500 companies and local businesses to international non-profits and government agencies.
Our social media audit gives a “state of your organization” address, providing detailed information about your social media presence:
- Where the conversations are taking place about your organization
- Detailed information about what they are saying: positive vs. negative sentiment, location and demographics for your most loyal followers (and your most heated critics), and more
- Which of your social networks are working effectively and which aren’t
- What other organizations in your industry are doing and why it’s working (or why it isn’t)
- Your organization’s social media policy for employees (that is, if you have one)
- What legal, ethical and compliance issues you need to be aware of
- How prepared you are for a social media crisis
Contact us today for more information about how our Social Media Audit can help you prepare for 2012! 614-291-8456
Check out our other online marketing audit packages:
