Keyword Optimized Press Releases and Podcasts, Media Relations

Just as the Internet is changing the way we all do business, it is changing the face of reporting and news journalism as well. Many reporters, bloggers, editors, and analysts are ignoring Business Wire and starting their day by looking for the latest scoop on Google News and Yahoo! News. Press releases that rank high with these outlets dominate customer searches for industry topics and keywords. Furthermore, every time an additional news outlet picks up the release, a new link is created back to your website. The result is hundreds of new inbound links to your site, visibility in search engines and a presence in front of a qualified audience of influential media members.

Webbed Marketing will write, optimize and submit press releases to every major online news outlet. We guarantee page one ranking on a release’s most important keyword in Google News and Yahoo! News. If we fail to achieve page one ranking the day of your release for your keyword, we’ll create and issue another release at no cost, or refund the cost of the release.

Podcasts

Concise, informative audio clips streamed over the Internet are popularly referred to as podcasts. Combined with a press release, podcasts are another great way to reach the online media. They are currently in short supply and high demand. Any press release that is accompanied by a related podcast has a better chance of being picked up and published by news outlets. Webbed Marketing will arrange for a professional reporter to conduct an interview, record, edit and distribute a short podcast with each press release. Each podcast will take less than 30 minutes to record, which is done over the phone, so the interview can be completed anywhere.

SEO Public Relations Service includes:

• Writing the press release
• Optimizing the release for target keywords
• Creation of “meta content” to help a search engine classify the release
• Submission of the release to Yahoo! News, Google News and hundreds of online media outlets and reporters
• Additional submissions to blog search engines and social networking sites, such as Digg and del.icio.us.
• Drafting of interview questions for the podcast
• Recording and editing the podcast
• Distribution of the podcast
• Tracking and reporting of media pickups.

To start your online public relations campaign today, call us at 614-291-8456 or contact us online.