Intelligence & Planning
Webbed Media VisiOne – Social Media Intelligence & Planning
The world of social media can be a daunting experience for large organizations. Having guidance is vital – whether just starting out, looking to reinvigorate a social media program, or asking “what’s next for my social media strategy?” Webbed Media VisiOne is like the CIA for businesses and organizations – we are an online intelligence agency for complex systems. What do we mean by systems? Hospitals, libraries, transportation systems, governments, non profits – any complex organization with multiple audiences, messages, goals and locations.
Our goal is to identify, investigate and analyze social communications strategies for your online presence. We incorporate every aspect of your system into one cohesive strategy that provides a clear, consistent communication to your online audiences. This is not social media 101. Webbed Media VisiOne is about taking your social media strategy to the next level. Not just building and growing your fans, friends and followers, but also leveraging these networks for real business purposes that meet company goals.
In the world of social media and business, words like “consulting” and “strategy” are thrown around quite a bit. We feel that the more important word is “planning.” Before a strategy can even be conceived, there are dozens of important questions to ask. What makes things trickier is that these questions are almost always unique to a particular system.
- Will each part of your organization have its own social media presence?
- Will you have one “unified” presence representing all the branches?
- Which social media networks should you pursue?
- Who will be in charge of coordinating updates?
- What are the top conversation topics that get your audiences talking?
- Who are your advocates right now?
- What policies do you need to consider?
- Who should you benchmark your social program against?
- Are there channels beyond YouTube, Twitter and Facebook you should participate in?
- How do you handle a social media crisis situation?
If you’re ready to get answers to your questions and begin to effectively take advantage of the social media opportunities available to your organization, contact Webbed Marketing to get started today.
