Yeah, you just missed it. Below are all of the events that have gone and passed you by. But don’t worry; there is still plenty of excellent information about a whole host of marketing topics. Click the links to download the presentations.

December 6, 2011
Social Media Training for Delta Gamma
Columbus, Ohio

Rebecca Roebuck will be speaking to Delta Gamma employees about social media and implementation of social media in to a non-profit.  He will focus on Facebook, Twitter and LinkedIn, discussing trends, overcoming security concerns,  and how to use social networks personally and professionally.

December 5-6, 2011
Library Journal’s Directors’ Summit,Moving from Outputs to Outcomes
Columbus Metropolitan Library

Bill Balderaz will be speaking at the event on “Outcomes of Social Media.”

November 17, 2011
Smart Business “Get Social: The 2011 Social Media Conference”
Cleveland, Ohio

The day promises to be full of practical social media applications for business from some of the region’s top leaders. Fathom will be co-sponsoring and featuring two panel speakers at the event, Bill Balderaz and Kurt Krejny. Balderaz will speak on a panel discussion at the day-long summit.  His topic is “Best Practices in Social Media: Practical case studies from leading businesses in how their use of social media has benefited them – with customers, fans, clients and vendors.” The panel will be from 1:30 p.m. to 2:15 p.m.

November 15, 2011
Small Business Forum & Leader Awards
Columbus, Ohio 

Small businesses are the heart of the Region’s economy. The Columbus Chamber invites you to join in celebrating these companies at the Small Business Forum & Leader Awards on Tuesday, November 15.  Bill Balderaz, Webbed Marketing’s president, will speak on ”Building Small Business Success.”

November 3, 2011
Entrepreneurial Marketing at OSU Fisher College
Columbus, Ohio

Bill Balderaz will join Thomas Harvey’s  marketing class to share his insight on entrepreneurship, starting a business from the ground, up, and managing a team of online marketing professionals.

November, 2, 2011
Columbus AMA Social Media SIG: Google+
Columbus, Ohio

Joins us for a in-depth conversation about Google+ with Christian Adams, Sigma Creative: Bill Balderez, Webbed Marketing; and Brian Lockrey, Assist Data Recovery.

October 13, 2011
Cutting Edge Digital & Social Media Make it Work for You
The Ohio Union at Ohio State University

The Ohio Hispanic Business Summit is more than business seminar or networking event.  It is your opportunity.  It is your connector.  The Summit will bring together Hispanic and non-Hispanic businesses and leaders who wish to collaborate, grow their business and continue to revitalize our state’s economy. Balderaz will be presenting, “Cutting Edge Digital & Social Media Make it Work for You.”

October 12, 2011
2011 National TIER Exchange
Chicago, Illinois

In this session, Balderaz will cover the role of social media in mental and behavioral health. In addition to discussing practical ways of using social media within your organization, learn about legal, compliance and privacyconcerns associated with using social media within healthcare and walk through the basics of a good social media policy.

October 7, 2011
GWg Columbus will have our 6^th Annual Central Ohio Nonprofit IT Conference
OSU Fawcett Center

The theme this year is “Is The Cloud Right For You?” Cloud computing is everywhere in today’s business world.  It offers organizations of all sizes many options to continue or enhance business operations and customer service functions.  At the conference we will discuss this concept in great detail.   Balderaz will speak on the “How to get the most out of Social Media” panel.

October 7, 2011
Ohio Rural Electric Cooperatives’ Social Media Training
Columbus, Ohio

Balderaz will address how to get started with social media and how to apply it to your marketing and communications efforts.  He will highlight how to keep from getting overwhelmed when you begin using social media, and how to keep social media aligned with your communications goals.

September 14, 2011
Harrisburg University Social Media Summit
Harrisburg, PA

The 2011 Social Media Summit brings together a diverse group of topics and speakers to examine the far-reaching impact of social networks on politics, parenting, entrepreneurship, training and education, world affairs, and the local news. This event is ideal for parents, budding journalists, corporate leaders, advocates, non-profit groups, military personnel, HR directors and managers, business owners, college students and others who wish to think about the impact of social media beyond marketing and brand building.

Building on its hugely successful inaugural Social Media Summit, Harrisburg University of Science and Technology is pleased to announce its line-up of panel discussions for the 2011 Social Media Summit.  Bill Balderaz, Webbed Marketing’s president, will speak on the Social Networks and Life Sciences panel.

Watch Bill’s session here, http://mediasiteex.harrisburgu.edu/mediasite/SilverlightPlayer/Default.aspx?peid=0d3f35ef5fab4a1b9a46cc4a38d0ec691d.

 

September 12-13, 2011
11^th SHRM Vermont State Annual Conference
Burlington, Vermont

In the first session, Webbed Marketing CEO Bill Balderaz will focus on using social media research for HR business decisions, as well as to identify strategies, goals and reasons for using social media for HR purposes.

In the second session, Webbed Marketing COO Amy Marshall will focus on how to use the results of the research and analysis, and how your company can develop a cohesive strategy.

September 7, 2011
Women in Technology and Science panel
Columbus, Ohio

Amy Marshall will be speaking on a panel at the Women in Technology and Science event from 7:30 to 9:30 a.m. on Sept. 7. The goal of the event is for women to network and share information and ideas with others whose business and/or careers are in the fields of technology and science.  The topic for the September event will be how to market a technology and science based company-are there special strategies involved?

August 25, 2011
Columbus Business First’s 2011 Social Media Summer Camp
Columbus, Ohio 

Bill Balderaz, Webbed Marketing founder and CEO, will discuss what types of social media get the best results for community service organizations. Learn about best practices, new trends, platforms and tools. Get tips on how to manage the workflow and how to create a successful social media plan.

Balderaz will also be on the Social Media Strategies panel, which includes professionals who are using social media successfully. Find out first-hand what strategies work and how best to measure success.  In addition, Balderaz will be a part of the Social Media Lab, which is a hands-on session to improve your social media.

You can check out Balderaz’s presentation here!

May 26, 2011
Ohio Interactive Awards 2011
Ohio Union on the Ohio State University campus at 1739 N. High Street, Columbus, OH

The Ohio Interactive Awards is hosting its annual recognition ceremony saluting the top digital and interactive talent in the state beginning at 5:30 p.m. Thurs., May 26.  Webbed Marketing is an event sponsor, and is nominated for awards in several categories.

Awards are presented in five categories: Advertising, Sectors/Industry, Social Web, Best Integrated Campaign, and Best Use of New Technology. Additionally, awards are being presented for Interactive Agency of the Year and Interactive Marketer of The Year.

May 25, 2011
Otterbein University PR Techniques Class
Columbus, Ohio

Webbed Marketing’s Director of Online Communications Yvonne Rayburn, and Online PR Specialist Courtney Cooper, spoke to Dan Steinberg’s PR techniques class at Otterbein University about online marketing trends, landing your first job and tools and resources to help you get ahead in online marketing.

May 23, 2011
Ohio University PRSSA
Athens, Ohio

Webbed Marketing’s Online PR Specialist Courtney Cooper visited her alma mater to speak to the Public Relations Student Society of America.  She was on a panel of recent grads, and shared insight on current online marketing trends, internships and  landing that first job.

May 16-19, 2011
Netsmart Connections 2011
Orlando, Florida

Webbed Marketing will be discussing the role of social media in healthcare. Learn how to use social media as a tool to communicate with patients, clients, the media and other professionals. Develop an understanding of how to build and roll out a social media policy for a healthcare related organization.

 

May 4-6, 2011
Healthcare Advisors Assocation
Phoenix, Arizona

Join Webbed Marketing as we discuss the use of social media in healthcare. Learn how social media research can help shape strategy for healthcare related organizations. We’ll also discuss how healthcare related organizations, including hospitals and physicians’ practices can use social media effectively while maintaining privacy and security standards.

 

April 19-20, 2011
eMarketing Association Conference
San Francisco, California

Join us as we discuss the building and growing online social networks. The Power of eMarketing Conference offers an unparalleled and exclusive experience in best practices, case histories and processes for social, email, and emerging marketing technologies. Marketing sessions, tracks, panels and breakouts will provide you with the ability to design your conference around your particular interests. Networking opportunities with attendees and speakers will strengthen your network, and enable new opportunities. Energize your eMarketing programs, improve your ROI, meet new customers and associates, and participate in one of the most exciting marketing events of the year. Enjoy the amazing city of San Francisco from our central location in Union Square.

Bill Balderaz will be speaking at three sessions this year:  “Creating Social Media Policies for your Company”, “Social Marketing Content- Blogs/Groups/Pages” and“Building Your Following.”

April 15, 2011
PRSA Masters Program: Demonstrating the Business Case for Public Relations
Upper Arlington City Hall

Webbed Marketing is sponsoring the April Masters Program.  To foster more accurate and better-informed internal and external perceptions of public relations’ roles, outcomes and value, PRSA is spearheading “The Business Case for Public Relations™,” an industry advocacy campaign aimed at changing attitudes and driving industry acceptance and growth.

The Central Ohio PRSA Masters Program will delve into this same issue on April 15. Join us as three of Central Ohio’s most distinguished public relations executives and community leaders participate in a panel discussion and share tips and tactics for demonstrating the business case for PR.

April 7, 2011
Top Search Engine Optimization Strategies for Healthcare
Strategic Health Care Communications

Are you getting the Web site traffic you deserve? More important, are you attracting the right audiences to key service line information – a vital measure of the success of your site? If you answered NO to these questions or are not sure, you will benefit from this special audio conference on using the latest search engine strategies to drive important audiences to your Web site. Join Amy Marshall, a leading expert on online marketing for healthcare-related orgnizations, to talk SEO and healthcare.

March 23, 2011
2-3:00pm EST
Don’t Get Mad, Get Educated: Google Crackdowns and What They Mean for SEO

The strong arm of Google has come down on unsuspecting sites recently and added its new “Farmer” algorithm, shaking up the world of rankings and SEO. Reactions to these changes range from nonchalant to irate, with cries of appeal and approval. We’ll take a step back and see how we got here, who was affected and what you can do to make sure you’re in with Google.

During this webinar we’ll discuss:

• SEO Hats: white, gray and black
• Slapped Wrists: what happened with J.C. Penny and Overstock
• Google Farmer Algorithm: what is it and what it means for SEO
• Google Farmer: Winners, losers and the ones that got away

March 22, 2011
4-5:30pm EST
Young Professionals’ Exchange: Employee-centric workplaces
Giant Eagle Market District, Upper Arlington, Ohio

Join us as we explore how some local employers demonstrate that they uniquely value their employees. Compensation, while highly valued, is not the only way to honor the work done by employees. The panelists for this YP Exchange join us from diverse organizations, including some named as 2010’s Best Places to Work by Business First.

February 23, 2011
2:00-3:00PM EST
Internet Marketing 2011 Trends: PPC on Social Media and Mobile

Paid search came from beginnings on Google and Yahoo, but is now expanding to become part of the social media and mobile marketing explosion. No longer limited to search engines, paid search ads can be found on Facebook and LinkedIn, with talks of Twitter in the future. PPC goes one step further by becoming part of mobile marketing, one of the biggest 2011 Internet marketing trends.

January 26, 2011
2:00-3:00pm EST
Internet Marketing 2011 Trends: Geo-Location Marketing

Is it a game, a marketing strategy or both? No matter what it is, Four Square is rising in the ranks as a popular social media outlet and marketing tool. Many restaurants and retail stores are using this and other geo-location services through Facebook, Gowalla, etc. to dramatically increase sales, while others are counting these location-marketing attempts a flop. What is the secret to success, and should you be paying attention?

November 4, 2010
Entrepreneurial Marketing class lecture at Fisher College of Business.
Bill will be discussing the typical mistakes young companies make when implementing a web marketing strategy and what he would have done differently when launching his own business.

October 28, 2010
Bowling Green Real Estate Seminar
Webbed Marketing will be featured at Bowling Green State University’s real estate seminar, which will focus on how viral marketing campaigns continue to provide opportunities for real estate agents, mortgage brokers and home inspectors. Balderaz will discuss current trends in online marketing, and address how real estate professionals can utilize social media to increase customer satisfaction and ROI.

October 15-16, 2010
Indoor Billboard Advertising Association’s (IBAA) convention
Bill Balderaz will be a keynote speaker, discussing ways to incorporate social media into the marketing mix for billboard offerings. His presentation will focus on how the association members can use social media simultaneously with their current marketing campaigns to meet their business goals.

September 27, 2010
Franklin University is hosting a panel discussion, in conjunction with SCORE, of successful alumni business owners. Bill Balderaz, who received his MBA from Franklin, will be a featured panelist for the event. The event invites small business owners to hear more about the secrets to success for owning a small business, especially in regards to marketing.

September 15, 2010
8:00 – 10:00 AM EST
Social Media Breakfast
A free social media measurement breakfast, hosted by BusinessWire, will welcome Balderaz as the moderator for a panel discussion at the The Ohio State University’s Fawcett Conference and Event Center, Hancock Room.

August 18, 2010
2:00PM – 3:00 PM EST
Webbed Marketing Webinar: What’s New in Online Advertising?
Online advertising is constantly evolving and upgrading; it can be difficult to keep up. Do you know the latest tools in advertising/sponsorship for AdWords, YouTube, Facebook and Twitter? In this webinar, we will address some of the trends in online advertising right now, as well as some things to be on the lookout for in the next year. To keep your online advertising campaigns fresh and successful, you should be utilizing these online tools.

August 17, 2010
8:00 AM – 1:00 PM EST
Social Media Clinic: Making Social Media Work For You And Your Business
Hands on program designed to assist small business owners utilize social media more effectively. Attendees bring their computers and get online to work with instructors to develop and/or improve their presence with LinkedIn, Face Book and Twitter. Attendees will be divided into two groups: Beginner and Intermediate. Bill Balderaz is the intermediate instructor and Amanda Sage, owner of Gong Gong Communications, is the beginning instructor.
The Meeting Place, 2215 Citygate Drive, Suite A, Columbus, OH

August 9, 2010
5:30-8:00pm EST
The Columbus Chapter of ALPFA panel discussion on the uses of social media for businesses. Webbed Marketing will discuss how companies use social media, its advantages and disadvantages and its future in light of technological progress.

July 21, 2010
2:00-3:00 PM EST
Webbed Marketing Webinar: The State of Search
Have you noticed wild changes in your search engine traffic? What’s going on with Google’s new interface? Did you know there is no longer a simple answer to the question “where do we rank on Google for this keyword?” Anyone working as a search marketer knows the industry is changing, improving and gaining more attention now than ever before.  Even as budgets for other forms of advertising and marketing are cut, search engine marketing continues to grow.  In fact, according to SEMPO’s sixth annual State of Search Engine Marketing Report, the marketing search industry will grow 14% this year.

June 23, 2010
2:00-3:00PM EST
Is Your Social Media on Life Support: the State of Social Media.
We have all seen the effects of social media on business practices in the past few years.  So, how do your social media tactics measure up now- several years later?  Is your social media on life support?  This webinar will discuss up-to-date statistics, best practices and how-tos for using social media effectively today.

May 18, 2010
Branding: The Power of You.
Ricart Mega Mall

May 12, 2010
Social Media Optimization and Search Engine Optimization: Owning the Search
The webinar, hosted by Webbed Marketing and SBC Advertising, will focus on search engine optimization (SEO) and social media marketing techniques, and how to sync these campaigns. We know your goal is to own the front page of search engines- we’ll show you how to do it.

May 3-6, 2010
Annual Netsmart Customer Conference: Connections.
Social Media Strategy for Behavioral Health – A pragmatic session about what behavioral health executives need to know about the social media phenomenon. Bill Baldaraz, Founder and Chief Innovation Officer of Webbed Marketing, will provide an engaging look at social media with a behavioral healthcare focus, including examples and case studies.
San Diego, CA

April 22, 2010
TechColumbus Business Breakfast: Maximizing and Measuring Your Social Media Marketing and ROI
Bill Balderaz will be on a panel of several industry leaders that have had success proving their social media ROI to clients.

April 21, 2010
10:00AM EST
Bill Balderaz will speak to a group at WOSU about measuring your social media presence. Perhaps the most important, and difficult, aspect of marketing is proving value. Once executed, campaigns are tracked and measured to the point of exhaustion. This is especially true with online marketing campaigns. However, many online marketing campaigns and promotions are difficult to measure; creating “more buzz” is not a measurable metric. This discussion will identify which metrics are credible and how to quantify them. In addition, the session will address how to explain the results of complex online marketing campaigns, such as word of mouth episodes.

April 8, 2010
BGSU Marketing Class Lecture.

March 18, 2010
9:00-11:00AM EST
Ohio Oil and Gas Energy Education Program (OOGEEP) Social Media Industry Training Workshop
Balderaz will highlight how social media is affecting industries like oil and gas, providing case studies and how-to tactics.

March 17, 2010
2:00-3:00 PM EST
Local Search Marketing- Location, Location, Location!
You’ve heard this before (probably from a realtor), but are you considering this for your marketing campaigns? As new local search features are released on search engines, consumers are turning to local search results more than ever before. Your business is missing a significant opportunity if you’re not utilizing search marketing in your campaigns.

March 15, 2010
Webbed Marketing will share its expertise with SCORE Columbus. SCORE Columbus provides free and confidential business advice and counseling tailored to meet the needs of small businesses and personal objectives. SCORE Columbus also offers workshops, for a modest fee, for start-ups and in-business entrepreneurs. Webbed Marketing will be featured at the March workshop to discuss social media and how to implement successful campaigns today.

March 15-17, 2010
National Council for Community Behavioral Healthcare’s 40th National Mental Health and Addictions Conference & Expo: Social Media 101: Social Media for Business Basics
We already know the “Why” to use Social Media for business. In this session, we are going to talk about the “How” to use social media for business. The focus will be on the top four online networks and how to start using them to grow your organization: Twitter, Facebook, Yahoo Answers and LinkedIn. The session will discuss: How to set up the networks properly to be easily found; how to find relevant audiences online; how to engage with the targeted audience through social networks; and best practices for building a social media plan for your organization.

March 10, 2010
5:30-8:00PM EST
Social Media in a New Economy for Retail
Part of the Columbus Fashion Group International (FGI) meeting on at the Arena Grand Theater. FGI is a global, non-profit, professional organization with 5,000 members in the fashion industry including apparel, accessories, beauty and home. Retail was one of the hardest hit industries in 2008 and 2009, and FGI found that many companies were changing strategies to survive in a new economy- where the consumer mindset was also new. On the FGI social media panel, Webbed Marketing will address the changing retail and product strategies needed to support the buying patterns of consumers in this changing economy.

March 5, 2010
Ohio University PR Capstone Class
The PR capstone’s purpose is to take all the students’ prior PR experience from class and internships and put it to use with ‘real’ clients. During the 10-week term, students assess the client’s PR needs, conduct primary research and create, implement and evaluate a PR plan. Additionally, students complete work on portfolios and learn/practice interviewing skills–this is where the interviewers come in. In order to evaluate students in these areas, a panel interview and portfolio review has been instituted at the end of term. At this time, students go through a mock interview with a panel of three professionals and are accessed on their presentation skills and portfolios.

February 18, 2010
7:30AM EST
Ohio Web Leaders Breakfast: Social Media and Online Marketing for Non Profit Groups and Causes
The recent tragedy in Haiti has shown how social media can unite support for causes and non profit groups. Join Iron Girl triathlete Kelli Robinson as she walks through her journey in using social media and the Internet to raise money and awareness for Chapel Hill House, a central Ohio retreat for children battling cancer and their families. Kelli will explain how using Facebook, Twitter, a blog, YouTube and online media relations can help nonprofit groups reach more donors and generate broader awareness for causes.

February 18, 2010
Best practices for using online video
Webbed Marketing will present to more than 30 members of the Mid-Ohio Development Exchange (MODE). MODE is a regional economic development organization for the mid-Ohio region, and it was founded to facilitate attracting new businesses to the area, to work with existing businesses on retention and expansion needs, to improve the education and training of development professionals and to address issues that affect the development and business community. Webbed Marketing will discuss best practices in social media, using video channels like YouTube, to address MODE’s mission and goals.

February 17, 2010
2:00-3:00PM EST
Webbed Webinar: Mobile Marketing is Ready to Take Off – Is Your Marketing On-Board?
We’ve all heard the buzz about mobile marketing. However, as we enter 2010, the buzz is fading, and the tactics are emerging. The age-old marketing model of “Tell consumers what they need and convince them to buy it,” is long gone; the new model says, “Listen to what the consumer tells us they want and engage them in conversation.” Mobile phones are becoming the media center in the lives of many Americans. As many as 85% of consumers are leaving landlines for their mobile phones. In fact, mobile phones are quickly becoming the one place where marketers can reach consumers — nearly every hour of the day. We will discuss what you need to know about mobile marketing and how to implement it in conjunction with your current marketing campaigns.

February 2, 2010
11:30AM-1:00PM EST
Measuring the success of social media
The Akron chapter of the American Advertising Federation and Canton Advertising Federation jointly present a professional development seminar on measuring social media success. Featured speaker Bill Balderaz, founder of Columbus-based Webbed Marketing, will discuss how businesses and marketing, advertising and PR professionals can associate hard results with social media campaigns. His topics will include: Determining the value of social media and understanding its metrics, Integrating social media campaigns and business goals and Determining social media ROI and helping clients select the right tools to measure it.
Cambria Suites, 1787 Thorn Drive, Green, OH
View the presentation

January 20, 2010
2:00-3:00PM EST
Webbed Webinar: How Can I Responsibly Utilize Social Media Today?
The webinar, hosted by Webbed Marketing and Roska Digital Advertising, will focus on new regulations in social media that are affecting your social media campaigns. Key takeaways from the November FDA hearings, about promotions using Internet and social media, will be addressed. We will also discuss FTC regulations and Facebook contest regulations.

December 8, 2009
11:30AM EST
DMA Cleveland: Managing your On-line Reputation & Using Blogs to Communicate with Your Customers.
DoubleTree, Cleveland South

November 19, 2009
11:30AM-1:15PM EST
Social Media Ethics Panel
Many individuals and organizations are embarking on social media programs. You have learned what social media is, what tools to use and how to build relationships online. But what about ethics and social media? There has been much debate and talk about what is ethical, how to handle certain situations, how to develop social media policies, etc. This interactive panel will discuss these and other social media ethics questions. Bill Balderaz will moderate the panel.
Buckeye Hall of Fame Cafe

November 18, 2009
2:00-3:00PM EST
Webbed Marketing Webinar: How to get Google to notice your website.
You know you have industry leading products and great service, so why isn’t Google getting the message? If you’re not ranking well for your best search terms this webinar is perfect for you. Learn the five things you can do today to start improving your search engine ranking…and drive qualified customers to your web site.

October 21, 2009
2:00-3:00PM EST
Webbed Marketing Webinar: The basics of using Google Analytics for your online marketing campaign metrics. Do you know how to take the metrics in GA and show that value to your company, executives, or manger? Webbed Marketing will address the basics of GA in a webinar on Wednesday, Oct. 21 at 2 p.m. Webbed Marketing will discuss how to install the GA code and basic feature setup, as well as explain what the dashboard report really means to you, the user. It can be difficult to understand the best metric to use to show results from GA, and we’ll highlight key factors for determining this, including traffic sources, quality metrics and trends.

October 20, 2009
11:00-11:55AM EST
2009 Bowling Green State University Marketing Symposium: How to Influence Viral Marketing and Word of Mouth Communications
Today, right now, customers are talking about your company and your products, and much of that conversation is taking place online. WOM (Word Of Mouth) communications carry more credibility, are delivered faster, and are more likely to influence buyers than official company messages. Bill Balderaz will discuss current viral trends, how companies can influence internet communications, and ways to create positive buzz.
Bowling Green State University, Lenhart Grand Ballroom, Bowen-Thompson Student Union

October 14, 2009
7:30-11:30AM EST
Internet Marketing: Applications, Opportunities and Challenges for Toledo-Area Businesses
Panel Session on Social Networks Marketing, Case Studies, and “Tips to Take Home” with Kevin David, Bill Balderaz and Michael Temple.
Dana Center, Toledo, Ohio

October 12, 2009
6:00-8:00PM EST
Ohio University PRSSA Meeting
Scripps Room 111, Athens, OH

September 30, 2009
8:30-9:30AM EST
Webbed Marketing is proud to sponsor the Masters Series: Social Media Panel — Using Social Media to Reach More People with Your Message. Panelists are Lara Kretler, Stephanie Busack, Nate Riggs and Gary Moneysmith.

September 16, 2009
2:00-3:00PM EST
Webbed Marketing Webinar: Have you heard the buzz about Google Caffeine?
Google Caffeine is the latest “tweak” in Google’s algorithm, which affects how Web sites rank at Google’s search engine. This most recent “algo-change” is expected to provide more pages in Google’s search results, in addition to being much faster. However, the real question is…How will this affect your Web site’s search engine rankings? Join us to discuss this Google advancement and how it will affect your organization’s Web site rankings.
View this Webinar

September 10, 2009
5:00-7:00PM EST
Social Media Symposium
Join in the momentum of social media! Find out how to use today’s hottest online applications to help enhance your profile, grow your network, and elevate your career. The Symposium on Social Media will feature speakers: Bill Balderaz, Founder, Social Media, SEO & PPC, Chief Optimism Officer; T.J. Ainsley, Franklin University Computer Science Student and avid social media end-user and spokesperson; Stephanie Busak, Digital Marketing Director, Bob Evans; Joe Cortez, Columbus’ resident celebrity tweeter; Dan Harris, Founder, Tastecasting.com and Franklin alum; Ryan Squire, Social Media Program Director, Communications and Marketing, OSU Medical Center; Janice Worthington, Worthington Career Services
Franklin University Ross Auditorium

September 1, 2009
17 Business Uses For LinkedIn
Learn the value of LinkedIn! See real, practical business uses for LinkedIn that go beyond job hunting. Find out how to use LinkedIn as a sales tool too.
Muirfield Country Club

August 20, 2009
1:15PM EST
Mid Ohio Development Exchange Social Media Seminar.

August 20, 2009
9:00AM-12:30OM EST
RE BarCamp Ohio. Webbed Marketing will be covering the “War Room” throughout the morning for those that need assistance putting their learning to work for them.

August 19, 2009
2:00-3:00PM EST
Webbed Marketing Webinar: What does a viral campaign or WOM campaign really mean?
Viral marketing isn’t about making another funny monkey video. It’s about getting consumers and the media to spread the word about your company, products and services. Learn how real companies in the business-to-business, consumer and non-profit space use viral marketing to reach their target market and get conversations jump started online.

July 23, 2009
4:30-6:30PM EST
Social Media Summer Camp Tweetup
This is a not so run-of-the-mill networking and workshop series designed to explore the many different kinds of social media and reveal their most effective use. Local experts, carefully screened for wit, charm and a stellar knowledge of social media, will lead the way as we treck through the finest social media sites on the web.
Crew Stadium, Columbus, OH

July 23, 2009
7:30-9:45AM EST
TechColumbus Business Breakfast: New Technologies and Business Practices to Build Your Brand
The advertising landscape continues to shift, and new media is changing the way consumers interact with your company and shape their brand perceptions. With all of the media options available today to promote your business, sometimes the hardest part of developing an effective marketing strategy is thinking through the ways in which each option can be maximized to promote your business. Right now marketers are in the unique position of being able to utilize the many new technology tools available to help build brand awarenesss and strength, as well as set the standards for how those tools are used in the future.
TechColumbus, 1275 Kinnear Road, Columbus, OH
View the New Technologies and Business Practices to Build Your Brand presentation

July 22, 2009
2:00-3:0PM EST
Webbed Marketing Webinar: Effectively Measuring Online Campaigns
Perhaps the most important, and difficult, aspect of marketing is proving value. Once executed, campaigns are tracked and measured to the point of exhaustion. This is especially true with online marketing campaigns. However, many online marketing campaigns and promotions are difficult to measure; creating “more buzz” is not a measurable metric! Amy Marshall will lead this discussion identifying which metrics are credible and how to quantify them. She will teach how to explain the results of complex online marketing campaigns, such as word of mouth episodes. Marshall is the co-founder of Webbed Marketing and presented the agency’s award winning essay measuring word of mouth metrics at the 2009 Word of Mouth Marketing Association (WOMMA) Research Symposium. Register at www.webbedmarketing.com/webinars.html.

July 16, 2009
PRSA Luncheon
Everyone’s talking Social Media, but how can you measure the success of your program? Is it possible to associate hard results with social media marketing? How do you set clear goals? In this luncheon we will address:

• How to set business goals for social media campaigns
• How to determine the ROI of social media
• What tools help clients measure ROI
• Associating business goals with social media programs
• Determining the value of social media
• Understanding the metrics of social media

We’ll also share several case studies and real world examples of how social media campaigns have been monitored, measured and analyzed with hard results.
View this presentation – Measuring the success of social media.

June 18, 2009
3:00–5:00PM EST
Business Insights – Getting Results with Social Media
This event will feature 10 minute social media case studies.
Columbus State Community College, Center for Workforce Development

June 17, 2009
2:00-3:00PM EST
Webbed Marketing Webinar: Blogging: How to Get Content and When Bloggers Say Bad Things
In the 21st century, blogging has transformed from a personal pastime into a legitimate source for critical information. Today’s bloggers often have more clout than print journalists and radio personalities working in similar areas of expertise. Balderaz will lead this discussion focusing on how blogging can build a dialog with buyers, clients, customers, vendors, partners, employees and the media. He will explain that, in many cases, professional bloggers are the people defining a company’s brand. Balderaz will explain how to connect with professional bloggers in addition to providing tips for setting up a company blog: where to find content to blog about and how to handle negative comments on or about a company’s blog. Register at www.webbedmarketing.com/webinars.html.

June 10, 2009
12:00-4:00PM EST
Social Media Training: HCRS Council meeting
Webbed Marketing will show real examples of online social media discussions about mental health, behavioral health, public health and substance abuse. Webbed Marketing will also talk about what other agencies are doing, how a Web searcher is likely to form a first impression of your agency, and leave you with things you can do immediately to impact your agency.
View slides from the Vermon Council Social Media Training.
Springfield, OH

May 27, 2009
4:30-9:30PM EST
Webbed Marketing is a sponsor of the Columbus Clippers Tweetup At Huntington Park
The event begins with a private tour of Huntington Park, with networking, food and cash bar in an exclusive and private Club Level Patio. Game admission IS included in the price of the event with several location choices for watching the game. We’ll have acknowledgment of the group on the “jumbotron” screen. Tweeting the event is, of course, encouraged with #CCLIP!

May 21, 2009
7:30-9:30AM EST
Re-Think Your Marketing Efforts: New Ideas to Promote Your Family Business
Lately, you can’t go a day without hearing someone mention some type of social networking including Twitter, blogs, MySpace, Facebook, or LinkedIn. What do all these terms mean for family businesses that are facing marketing challenges in today’s economy? They mean opportunities for you to connect with your customers and clients in more meaningful ways. They also translate into new ways to enhance your market presence without breaking your budget. We’ve lined up a panel of experts to answer your questions about how this new technology can allow you to market your company more efficiently and effectively and also to bring you high-value marketing strategies that will strengthen your family business. Rick Miller, owner of Rick Miller Communications, will moderate a lively discussion featuring five Central Ohio marketing and advertising experts including: Kelly Borth of GREENCREST, Dave Keller of Triad, Jason Mlicki of Mlicki, Amy Marshall of Webbed Marketing, and Bryan Huber of huber+co. Come find out what all the buzz is about!
Alumni Hall at Ohio Dominican University

May 20, 2009
2:00-3:00PM EST
Webbed Marketing Webinar: New Social Media Monitoring Tool
Webbed Marketing’s co-founder and chief optimism officer, Bill Balderaz, along with our social media darling, Rebecca Roebuck, are revealing the release of a new social media monitoring tool. This impressive social media service works in real-time, collecting information from sources including blogs, wikis, message boards/forums, video/photo sharing Web sites, mainstream media blogs, microblogs and social networks.

May 6, 2009
How To Use Social Media To Drive Your Destination Business.
By now you are likely familiar with blogs, wikis, Facebook and Twitter, but what is the practical use of these different outlets to drive people to your destinations? And which online networks are the best use of your time and produce the highest ROI? Networking sites like YouTube, Twitter, FlickR, MySpace, Facebook, and LinkedIn all have unique contributions that can drive your business goals. Amy Marshall of Webbed Marketing Internet marketing agency will cut through the clutter and provide an overview that de-mystifies social media and shows true possibilities for your destination businesses.
Hocking Hills Tourism Association
View the presentation on using Social Media to drive your business.

April 28, 2009
9:30-11:00AM EST
Bill Balderaz will speak to a BGSU Search Engine Marketing Class about pay per click advertising and Google Adwords and how Webbed Marketing has become a leading provider of SEM services in Central Ohio.

April 23, 2009
8:00AM-1:00PM EST
SCORE: Small Business Speed Coaching Test Drive.
How To Effectively Utilize the Internet and Social Media to Grow Your Business. Bill has grown the company from a one-man consultancy to one of the largest and fastest growing independent interactive marketing agencies in the Midwest. Prior to launching Webbed Marketing, Bill accumulated more than 10 years of traditional and online marketing experience, focusing on advertising, public relations and media experience. Bill has worked with some of the largest publishers in the world, including Standard and Poors, McGraw-Hill and Thomson Gale, to plan, execute and measure Internet marketing programs. He began working in the search engine optimization, pay-per-click advertising and link building world in 1998, prior to the launch of Google.

April 18, 2009
PRSSA 2009 PaRtners Conference.
Bill Balderaz will provide examples of ways to increase the use of the Internet in media and public relations. In addition to online advertising, Internet-based public relations campaigns and search engine optimization, Bill is increasingly focused on helping clients harness the power of online word of mouth, or Buzz marketing. He’ll discuss the way consumers and communities are redening public relations on the web, dening online word of mouth, talking about why online word of mouth matters and sharing tips for measuring these practices.
Capital University, Bexley Ohio

April 16, 2009
Creating a World Class Economic Development Website
2:00-3:00PM EST
During this interactive webinar, Mark James, the nation’s leading trainer on the use of technology in the economic development profession, will offer a very detailed review on how to develop a world class economic development web site. Joining Mark in this webinar will be Yvonne Rayburn, Senior Project Manager for Webbed Marketing in Columbus, Ohio. Webbed Marketing is a well-respected search engine optimization firm whose unique approach and straightforward thinking about how to optimize your website will provide attendees with strategies they can implement immediately. These guys are also great at discussing social media and Yvonne will be participating in that portion of the webinar as well.

April 15, 2009
2:00-3:00PM EST
Online strategies with Immediate Return on Investment. Every sales meeting centers around the same question: how can a business drive sales and leads right now? How far into an internet marketing campaign does a company see results? Join this session with Balderaz as he covers five programs which can be implemented to drive revenue online immediately. He will explain quick-hit tactics that generate immediate returns on online marketing investments.

April 14, 2009
11:30AM-1:00PM EST
Cincinnati PRSA Luncheon
Kevin Dugan and Jackie Reau will be presenting on Distilling the Twitter Hype.
Greater Cincinnati Health Foundation Conference Facility, Rookwood Tower, 3805 Edwards Rd, Cincinnati, OH

April 9, 2009
9:00-10:0AM EST
PRSA Akron Chapter’s 2009 Social Media Summit
Who isn’t using social media? Why PR pros need to respect the power of social media and its constant influence. Get more information about the Social Media Conference.
Kent State University’s Franklin Hall, FirstEnergy Auditorium, Room 340
View Bill’s presentation on The Power of Social Media in a PR Campaign

April 6, 2009
3:30-5:00PM EST
39th National Mental Health and Addictions Conference & Expo: Social Media 101
Social media is not the future, it’s now. What is it exactly, why should you care about it, and how should you be using it for the best ROI? Networking sites like YouTube, Twitter, FlickR, MySpace, Facebook, and LinkedIn all have unique contributions that can drive your business goals. Learn the basics and participate in a free-ranging discussion about how social media can help your organization meet revenue, marketing, and workforce targets.
View the Social Media 101 Presentation

March 19, 2009
7:30-9:30AM EST
How to Make a Small Biz Successful with Social Media Tools. Ohio Web Leaders welcomes Katie McCartney from ReMax.
The Meeting Place by Concierge Services Unlimited

March 18, 2009
2:00-3:00PM EST
Webbed Marketing Approved Twitter Tools and Applications. Can’t decide between TweetDeck, Twhirl, TwitterFox and Twitterrific? See our list of ten great twitter tools and applications, how to get the most out of them, why we use them and how they will improve your Twitter experience.

March 16, 2009
10AM-12:30PM EST
How To Use Social Media To Fill Your Theatre Seats.
By now you are likely familiar with blogs, wikis, Facebook and Twitter, but what is the practical use of these different outlets to drive people to your theatres? Amy Marshall of Webbed Marketing Internet marketing agency will cut through the clutter and provide an overview that de-mystifies social media and shows true possibilities for your businesses. She will also share a case study and speak to a few of the theatre groups social media presence and how they can enhance it.
Lancaster, PA

February 26, 2009
7:30-9:30AM EST
Taking Journalism Social. Join us for an interactive discussion with Ryan Squire, Managing Editor of NBC 4, as he discusses his perspective on how social media has impacted the news. Currently, he and his team are using social media channels to reach out to their viewers, listen to their views and build relationships in the community. Quoting from Ryan’s blog, “Television and media have done enough talking TO you; I want to start talking WITH you”. Hear how he has embraced online tools such as Twitter and blogs to build a better newsroom.
TechColumbus

February 26, 2009
9:00AM EST
Marketing Strategy Lecture at University of Pennsylvania. Bill Balderaz will present viral marketing case studies, best practices and trends to MBA and BBA students.

February 19, 2009
7:30-9:00AM EST
The Importance of Defining Online Metrics. Presented by Bill Balderaz, Chief Innovation Officer, Webbed Marketing. When working with online campaigns, we have learned the importance of defining hard, measurable goals upfront. “Creating more buzz?” “Going Viral?” These goals don’t cut it any longer. But “Increase the number of blog postings indexed by Technorati by 30% over last month” or “Increase qualified site visitors from MySpace by 25%” are goals that a campaign can clearly be measured against. Bill Balderaz from Webbed Marketing will provide ways to track and measure online strategies and provide case study examples.
Cost: $5 for AMA members; $15 for non-members
Mills James Productions Facility, 3545 Fishinger Blvd.
View the Importance of Defining Online Metrics Presentation.

February 18, 2009
2:00-3:00PM EST
How Social Media has Affected the News. Do you know the Twitter Handles for your local news affiliates? Did you even know that most major television, radio and print news outlets post breaking news stories on Twitter and other social media networks? We now live in an age of news on demand. Waiting for the evening news or morning paper to find out what might be affecting your business is a thing of the past. Join representatives from Webbed Marketing’s Social Media Strategy team to learn how you can navigate the social media sea and find the information that is important to your business.

January 27, 2009
7:30-9:30AM EST
The Good, the Bad and the Ugly of Website Designs – How they impact traffic. Join Ohio Web Leaders, and speaker Jeff Lamb, for actionable, technology-based marketing steps and common pitfalls encountered by companies when designing a website, making it functional, and getting it visible to drive traffic. Jeff will focus on how to make these areas of Internet marketing successful using a well built website.
Columbus Chamber of Commerce Building, 150 South Front Street, Suite 200, Columbus, OH

January 21, 2009
2:00-3:00PM EST
Use Netsmart Community to Connect, Network, and Share Ideas. An overview of Social Media in 2009. Hear from Rebecca Roebuck, Webbed Marketing’s Social Media Expert, on the 2009 social media trends. Get an in-depth demonstration of Netsmart Community from Alison Snodgrass, Marketing Communications Manager, Netsmart Technologies and Netsmart Community Administrator. Learn what is new with Netsmart Community from a representative from Ning.

January 21, 2009
2:00-3:00PM EST
Including Online Campaigns as part of your 2009 Marketing Plan. This session is intended to serve as a primer for businesses that haven’t got the message that internet is the mainstream media outlet. The webinar will discuss the basics of how a business can take advantage of the online resources available to them. Balderaz will lead this discussion which aims to teach business owners how direct marketing, broadcast advertising, public relations and traditional advertising all integrate with your online strategies.
View this webinar.

January 12, 2009
7:30-9:00PM EST
DigitalEve Columbus: How to Build a Blog.
If you want to establish yourself as a thought leader, market your company online, or have something to say to the world, you can do it with a blog. A blog (short for web log) is a web site that provides information or commentary on a particular subject or just an open record of your thoughts. Blogging used to be for geeks only, now it’s a lot easier and can make a huge impact on your online presence and brand. Beth Griese will discuss how blogs work and how to build your own. Beth started her career with CompuServe, one of the first worldwide online service providers, teaching companies how to build their online presence. She currently is the product marketing manager of blogs and web 2.0 presence for MindLeaders, an e-learning company dedicated to changing lives through learning.
Panera Bread, 3625 Fishinger Boulevard, Hilliard, OH

December 18, 2008
7:30AM PST
Ohio Web Leaders: Dispelling Myths and Fears of Using Social Media in Business.
This month’s speaker is Brian Link, Internet / Social Media Consultant @ BE Interactive Consulting.
CSCC Ohio Small Business Development Center, 315 Cleveland Ave. Room 404, Columbus, OH

December 10, 2008
2:15-3:30PM CDT
Search Engine Strategies Chicago. Bill Balderaz will speak on the Blogging for Business panel.

December 9, 2008
11:30AM EST
Windows on the River in the Cleveland Flats Lunch and Learn Series
Social Media Marketing: Working with consumers to create and distribute content about your brand is a powerful tool that smart marketers can’t ignore. In this session attendees will learn How to build and execute a great social media campaign; How blogging, and working with bloggers, can help a marketing program “go viral” and the role podcasts and video play in online marketing campaigns. Download the presentation on Strategies for Blogging and Social Media Marketing.
Windows on the River at the Powerhouse, Cleveland, OH

December 4, 2008
7:00PM EST
Bill Balderaz will speak at the Ohio Northern University chapter of PRSSA about the role of social media in public relations.

November 17, 2008
7:00-9:00PM EST
MediaFeed! Media Post Election: The Good, the Bad and the Ugly
Thomas Worthington High School Library

November 12, 2008
11:00-11:35AM PST
Word of Mouth Research Symposium. Small Business and Word of Mouth presented by Bill Balderaz and Amy Marshall of Webbed Marketing. Small businesses are perfect candidates for Word of Mouth Marketing. They tend to be fast-moving, goal-oriented and willing to take chances. This session examines small business Word of Mouth Marketing, explores an approach to planning WOM episodes, suggests ways of tracking WOM episodes and highlights four real-world case studies.
Rio All-Suite Hotel & Casino Las Vegas, NV.

Download the Small Business and Word of Mouth Presentation.

October 19-22, 2008
Public Pension Financial Forum (P2F2) conference. P2F2 functions to promote excellence in the financial operations of public pension plans. Bill will speak to the audience about the importance of positioning electronic correspondence in order to retain branding during the execution of viral marketing campaigns.
Mobile, Alabama

October 14-15, 2008
Bill Balderaz will present at the New Marketing Summit on the emerging trends in Internet Marketing.
Gilette Stadium, Foxboro, MA

October 7, 2008
1:00PM – 3:30PM EST
Bill Balderaz will speak at the MindLeaders International Users Conference, Revolution.
San Antonio, TX

September 18, 2008
IT Martini Hour 2
IT Martini is a chance for IT professionals in Columbus to network with their industry and connect with people in an environment that is outside of the workplace. Building on the success of the first event, IT Martini Hour 2 will be held at Park Street Patio on September 18th. The event will last a few hours and will be filled with information, appetizers, refreshments and fun. Register for the event at http://itmartini.eventbrite.com.
Park Street Patio, Columbus, OH

August 28, 2008
2:00PM – 3:00PM EDT
Using Twitter for your Business. Twitter is the new social media rage with thousands of new users joining and following each other every day. But how can you use it to generate leads for your business? Join us to learn how to set up and use a Twitter account, and use it to enhance your marketing efforts. Register at https://www2.gotomeeting.com/register/426203547. Download the Twitter for Business Presentation here.

August 26, 2008
9:00AM – 11:30AM EST
Marketing Online Brunch-n-Learn. Informative “Brunch-n-Learn” presentation with Bill Balderaz, President of Webbed Marketing, about how to use the internet to expand your real estate business. Download the full presentation here.
Dominion Homes Corporate Offices, Dublin, OH

August 27, 2008
7:30AM – 9:30AM EST
Ohio Web Leaders Breakfast
Join us for a breakfast presentation and networking event to hear about the current happenings in the search engine world. One of the hottest topics is the emergence of the new search engine, “Cuil”. Learn how it stacks up against the other search engines and should you be optimizing for it. Hear about the proposed deal Google has for buying Digg and lots of other good industry information.

August 8, 2008
12:30PM EST
Interview with Bill Balderaz on the Blog Talk Radio’s Epic Living Hour. Balderaz will talk about how the Internet can help individuals and organizations spread ideas virally.

August 14, 2008
Bill Balderaz, President of Webbed Marketing, will speak at an informational event to instruct Realtors about online marketing.

July 15, 2008
7:30AM – 9:30AM EST
This is a breakfast presentation and networking event. The complimentary continental breakfast will be catered by Sandman Catering and hosted at the Little Bear Golf Club. Eric Pennington, author of “Waking Up in Corporate America: The Seven Secrets That Opened My Eyes” will speak at the event on how to create and manage an effective blog. Register at OhioWebLeaders.com.
Little Bear Golf Club, Lewis Center, OH

June 28, 2008
9:00AM – 5:30PM EST
PodCamp Ohio: Strategies for blogging, podcasting and social network marketing. Register at PodcampOhio.com.
ITT Technical Institute in Hilliard, Ohio

May 19, 2008
8:30AM–4:00PM EST
Integrated Campaigns That Get Results. “New Ways to Drive Traffic to your Web Site.” Learn new web marketing techniques so you can work smarter, not more. Seasoned experts will present on search engine optimization, viral marketing and website performance that can be leveraged with your existing plans. You will leave with actionable ideas for improving the performance of your web site and building strong, truly integrated campigns that includes offline and online marketing strategies.
Northpointe Conference Center, Lewis Center, OH

May 12, 2008
2:00-3:00PM EST
Balderaz will be hosting a free online event about using social networks like MySpace, facebook, YouTube and Second Life as marketing communication channels. View the presentation slides for Social Networks as Online Marketing Tools.

April 25, 2008
4:30-6:30PM EST
Bill Balderaz will speak at Ohio State University CERCS for Enterprise Transformation and Innovation (CETI). Balderaz will discuss issues related to search engine optimization as it impacts an organization’s IT staff. He will also address solving technical SEO issues and the role of technology in SEO.
OSU Department of Computer Science and Engineering – Columbus, OH

April 22, 2008
2:00-3:00PM EST
Amy Marshall will be hosting a free online web seminar focusing on the integration of online marketing and traditional marketing. Registration is available at https://www1.gotomeeting.com/register/524372398.

January 30, 2008
2:00-3:00PM EST
Integrating Traditional Public Relations with New Internet Marketing Strategies
Learn how to:
• Create a search engine and social media optimized press release
• Generate more online media pickups
• Reach key online influencers
View the Online Public Relations Presentation.

January 23, 2008
2:00-3:00P.M. EST
Search Engine Optimization Basics: Tips and Tricks for Building an Effective SEO Strategy
Attend our Webinar and learn about the importance of SEO (search engine optimization) and tactics that you can implement today. We will highlight some of our SEO case studies and show you how to analyze a site by looking at the same factors search engines use in determining ranking. Search Engine Optimization tips.

January 17, 2008
2:00-3:00PM EST
Creating Buzz: Online with Word of Mouth (WOM) Marketing
Does your 2008 marketing plan include online tactics to create buzz and get influencers and consumers talking about your company, services or products? In this Webinar, Webbed Marketing will highlight tools of the trade that you can implement to get people buzzing about your brand.

December 5, 2007
Ohio Association of County Boards of Mental Retardation and Developmental Disabilities
24th Annual Convention
1:30 – 2:30 Making Greater Use of the Internet for Public Relations
Bill Balderaz will provide examples of ways to increase the use of the internet in promoting the work of local county boards of mrdd in supporting individuals with developmental disabilities. In addition to online advertising, Internet-based public relations campaigns and search engine optimization, Bill is increasingly focused on helping clients harness the power of online work of mouth, or Buzz marketing. He’ll discuss the way consumers and communities are redening public relations on the web, dening online word of mouth, talking about why online word of mouth matters and sharing tips for measuring these practices.

November 29 & December 5, 2007
7 Tools of the Trade to Increase Your Online Buzz
Learn why it’s critical to have customers talking about your products in their blogs from Internet Marketing Guru, Bill Balderaz. Customers that are talking about your products can be your most powerful marketing asset. View the presentation here.
Columbus, OH

October 8-9, 2007
MindLeaders International Users Conference
Bill Balderaz will share his experiences working with online advertising, word of mouth marketing, and viral marketing.
Las Vegas, Nevada

June 30, 2007
“Have you Heard the Buzz?”
How to use Blogs to turn your customers into marketers
Clintonville, OH

April 20 , 2007
Public Relations Society of America
Communicating in the New Web Paradigm
Bill Balderaz, President, Webbed Marketing will discuss how bloggers can be more influential and harder to reach than editors. He also will talk about the role news releases play in search engine strategy and how podcast interviews can be one of the most effective public relations tools available.
Toledo, OH

April 14, 2007
2007 PaRtners Conference
Athens, Ohio

March 8th, 2006
PRSA Masters: Online Public Relations, Part II
Fawcett Center, OSU, 2400 Olentangy River Rd.

February 28th, 2007
Bill Balderaz will discuss how the Internet and Web 2.0 technology is changing the face of public relations.
BGSU

February 24th, 2007
Ohio Marketing Education Association/Ohio Business Information Teachers
Annual Conference
Dublin, Ohio